01
Quiet by default
While you're in your stride, Obri says nothing. That's most of the day.

The assistant inside your glasses
A calm companion inside ordinary glasses. Obri learns your way of doing things and offers a gentle word exactly when it helps.
Obri is the intelligence inside. The frames stay ordinary glasses.

For care organisations
An 8–10 week paid design partnership. We choose suitable clients with you, set up one routine per person together with their family, and hand you an outcome report on completion, prompt load, escalations and caregiver relief. 10–15 client–caregiver pairs.
people living with dementia in the Netherlands today
projected care-worker shortfall by 2035
Evidence
Prompting at the right moment has been studied for twenty years with people living with dementia and mild cognitive impairment. The groups were small, and the results all point the same way.
Caregiver interactions
Adults with dementia completing a routine with AI-guided audio prompts. COACH, BMC Geriatrics 2008
Steps done correctly
Mild–moderate Alzheimer's, daily activities with technology-delivered verbal cues. Lancioni et al., 2010
Still using it at 3 months
vs 27% without context-aware prompting. Randomised, amnestic MCI. Schmitter-Edgecombe et al., 2022
How it works
Obri sees the same kitchen, the same coat rack, the same afternoon you do. You never have to stop and explain. Most of the time it stays quiet and lets you get on with it.
01
While you're in your stride, Obri says nothing. That's most of the day.

02
Pause a beat too long and Obri offers a single short line, in your own words for things.
“The tea's in the blue tin, by the window.”

03
Still thinking? Obri gets more concrete, one notch at a time.
“The shelf by the window. Left side.”

04
You decide who gets a heads-up, about what, and after how long. Obri only reaches out if a word wasn't enough, or you ask it to.

Why Obri
Keep doing the things you do, the way you do them, for longer. The morning routine, the walk to the shop, the evening ritual.
A quiet backup means you act with confidence instead of double-checking. Decide, and go.
You choose who hears from Obri, about what, and when. The people who love you don't have to keep checking in.

The glasses
They're glasses. You already know how to put them on, take them off and forget they're there. No new device to learn.
A full day out and about, charged the way you charge a phone.
Quiet is the normal state. Obri speaks only when speaking helps.
What the camera sees becomes a short note like “kettle on”, then it's gone. No footage for anyone to watch. Hosted in the EU.
Every part of your day
Keep scrolling. The day moves with you.

07:00 · Morning
Obri follows your sequence, coffee first, then the paper, then the shower, or whatever yours is. It notices where you are in it and keeps up.
A calendar reminder fires at 7:00 whether you needed it or not. Obri speaks when the moment asks for it.

09:30 · Kitchen
Obri knows where you keep things and how you like them done. If you pause mid-recipe, it names the next step. If you don't, it stays out of it.
A device on the counter can't see which cupboard you're looking in. Obri can, and it comes with you to the hallway.

11:00 · Out the door
Obri knows where they usually live and where they were last seen. Pause at the door and it says so. One line, then quiet.
Nothing to pick up, nothing to unlock, nothing to tap. Your hands are already full.

13:00 · Around town
Obri comes with you. Hands free, in your ear, in context. The shopping list you told it this morning is right there when you reach the aisle.
Help that lives on a table at home stays on the table at home.

16:00 · With people
The people who matter, the plan you made together, what you agreed last week. Discreetly, in your ear, when you reach for it.
A conversation is not a screen to glance at. Obri keeps you in it.

21:00 · Evening
Lamp, book, kettle, door. If the evening routine gets a little harder some week, you'll know early, and so will only the people you've chosen.
A monitor tells someone after something happened. Obri helps in the moment, so there's less to report.
The pilot
We're preparing the first pilots in the Netherlands. Leave your details and we'll be in touch when it's your turn, whether it's for you, for someone you love, or for the people you care for professionally.
Takes a minute. We read every message ourselves.
Thank you. We'll write when there's something for you.
Whether you're thinking about this for someone at home, or you run care in a Dutch region and want to see whether it holds up, we'd like to hear from you.